Get Your Next Launch Planned in a Single Day!
Ready to say goodbye to months of campaign planning - and hello to more free time and less stress? Then you're ready for One Day Launch Plan™.
When it comes to building buzz, growing your list, and creating a massive influx of cash for your business, nothing beats a launch.
But the stress and decision-making on the fly leave a lot to be desired.
If you’re ready to say goodbye to the late nights, early mornings, and indecision that builds as you get closer to your launch date…
The lengthy chat threads with your team that get longer and longer…
The last-minute meetings that stretch longer than they should even after months of organizing...
My name is Candice and I've worked on some of the biggest online launches on the planet. You can read more about me below, but really, I'd rather talk about you.
In just one laser-focused, super-productive day, we’ll hammer out all the big rocks together.
By the end of the day, you'll have all the key decisions made about your style of launch, your offer, your messaging and more. So you and your team will be ready to start executing right away.
You’ll have more time to get the work done, instead of figuring out what the plan is. And with all your decisions made ahead of time, you'll be giving everyone involved a bit more space.
Could your next launch be the most enjoyable, least painful one you’ve ever had?
It sure could. This is how.
What Can We Get Done in a Day?
We'll review your prior results, nail down your offer, choose your ideal launch strategy, figure out everything you need to pull it off, and create your campaign theme.
We'll work on all the messaging for your launch - planning your scripts, page copy, emails, ads, posts, and more. (This pairs well with One Day Launch Plan to become your own personal launch mastermind!)
One Day Launch Copy Intensive
I'll spend the day writing some of your launch copy. Examples could be a series of landing pages, an email sequence, social media ads, etc. (Please book a discovery call before choosing this option.)
My experience and efficient processes will help us achieve maximum results during our time together. But it's important to note that you're booking me for a day of my undivided time and attention to work on your strategy, not for a specific number of deliverables (such as a 3-page analysis of your last launch, or messaging points for 5 emails).
Every client is different and every launch plan is custom. How much we'll be able to get done depends on how thoroughly you complete your prep work, and how decisive you are on your VIP day. Please keep that in mind when choosing your date.
"Thank you, Candice, for the powerful VIP planning day. We got insights, strategies and tools that are going to have a positive impact on all our marketing... not just the new (and very exciting!) campaign you're helping us with. I was blown away by what we accomplished in just one day."
Katie Yeakle, CEO, American Writers & Artists Institute (AWAI)
"You could read 100 books and watch hours of YouTube by 'experts' on product launches or you could hire Candice Lazar. The latter is the smart decision. You'll be working with the best in the business and will learn a huge amount in the process. Candice makes a clear promise and massively overdelivers on it every step of the way."
Philippe Brown, Author, Speaker, Luxury Travel Consultant
"Candice goes in depth on a launch plan, addressing all the components from concept to offer to ensure success. Her expertise is unparalleled. Her experience is fathoms deep and not to be missed!"
Dr. Theresa Pantanella, Chief AI Geek, Accelerated AI Club
There's more to One Day Launch Plan™ than just our day together...
Your VIP Intensive Includes:
Your Investment: $3,500
(Or two payments of $1,850 each)
It's Easy to Get Started.
Here's how the VIP Intensive process works:
Choose a date for your VIP day and lock it down with a 50% deposit (or payment in full). Pick a day that you’re available to meet with me live and that’s far enough out for you to do your prep work. (I recommend a cushion of at least 10 days.)
Once you’ve booked, you’ll receive a confirmation email from me. Watch for it and check your spam if you don’t see it. It’s got all the info you need for your prep work and the link to book your pre-VIP day strategy call.
On the day of your intensive, we’ll meet on Zoom and knock out your launch! Of course we'll stop for lunch, and we’ll take a few breaks off camera to recharge. It will be a super-productive (and fun) day.
After your VIP day, I’ll go over the plan with your team (if you don’t have one, we’ll review it together with fresh eyes). I'll make any adjustments needed, and you’ll have two full weeks of email/messaging support after that.
You're an established business owner or marketer who already has a list, and you already know what you're launching
You'd rather spend time in your zone of genius than planning your launch
You appreciate how investing several focused hours on your launch now will save you an exponential amount of time and effort down the road
You understand that doing a little bit of prep work is key to the success of a project
You want personalized advice from an expert who has worked on dozens of launches
Frequently Asked Questions
You'll be working directly with an expert who has planned and written copy for dozens of online launches - and had a front row seat for hundreds more.
By spending a few concentrated hours planning your launch now, you'll save on lots of time and stress later as you get closer to your launch.
Imagine having fewer meetings for your launch... spending less time responding to messages because everyone knows the plan... enjoying more time to focus on the things you really want to focus on. It's all yours with One Day Launch Plan!
One Day Launch Plan and One Day Launch Copy Blueprint are both focused on planning. We'll brainstorm, we'll come up with your overall campaign theme and messaging hooks, but won't do much writing.
If you'd like me to write copy for your VIP day instead, please book a discovery call so we can discuss what your One Day Copy Intensive would entail.
I typically book about 1-3 months ahead. I recommend booking a VIP day no less than 10 days out (if my calendar shows availability) - that's about the minimum amount of time we need for you to do your prep work and have your strategy kick off call before your VIP day.
You can reschedule as long as you give me five days' notice from your original date so I can fill the space in my calendar. To guarantee the price, your new date needs to be within 90 days of your original booking.
Yes, you do. We're going to be spending a bit of time together on Zoom that day, so please (a) mark yourself unavailable on your calendar and (b) remember to wear pants! 😉
We'll take several breaks off camera, including lunch, so you won't be glued to your chair. And I promise it'll be a good time... as someone told me at a party once, "Candice, you're funnier than sh*t!"
Which seems like a low bar that most people could achieve, right? But whatever, my point is that we'll have fun together.
All good - please email me ([email protected]) or book a free discovery call.
I'm Candice Lazar. And I'm glad you found me!
After five years on the client side in corporate advertising, I relocated and decided to go to law school. But being a lawyer... meh. I didn't enjoy it and couldn't imagine doing it forever. When I discovered direct marketing, I fell in love and immediately began plotting my escape from my beige, windowless office.
I worked as a freelance copywriter for a few years before joining the writing team of one of the biggest online marketing superstars on the planet - someone known for being a trendsetter when it comes to launching. A few years later, I took over as his copy chief.
In the five years I spent on the team, I helped plan and write copy for dozens of launches. I got the behind-the-scenes scoop on hundreds more. And now I'm using what I've seen and learned to help people like you pull it off - without the stress, pressure, and time suckage that a lot of people think is required during a launch. Surprise... it's not!
When I'm not typing away on my keyboard, you might find me holding my breath (seriously - I'm a breathwork coach with a whole other business), dozing on an international flight, bopping my head at some old punk band’s concert, or working on my bar muscle-ups at Crossfit.
Questions? Comments? Just want to say hi?
Drop a quick note:
Bonus points for packages:
P.O. Box 614504, Miami, FL 33261
I return voicemails(!):
786.629.6323
Most likely to catch me:
Mon – Thurs 10am-ish to 5pm-ish ET
or by appointment